Why own your own domain name? First of all, it will give your blog a professional status and will inspire confidence on the part of visitors. If you are blogging not for your own pleasure, but for people, the aura of professionalism around your blog is a must. A correctly selected domain will increase your visibility and memorability. In addition, in addition to your domain name, you can purchase email addresses with the same name, which will significantly increase your rating.
Choosing a domain for a blog is as painstaking as choosing a name for a child or business. First of all, you need to decide on the goals and objectives that you pursue by creating a blog. Are you planning to make high profits from your blog or do you want to sell it over time? The choice of a domain name is also influenced by the theme and style of the blog, the number of people in the team. It is also important to decide on the audience for which the blog is designed: whether it will be couples, teenagers or businessmen. It is important that the domain is memorable, and people could easily enter it into the address bar of the browser on their own when you dictate the address over the phone, for example.
Some people prefer to use keywords in the title of their blog, while others insist on creating a brand. Both are important. The first is designed for search engines, the second is for people. You need to be able to look into the future in order to understand if the current name of the blog will tie you hand and foot. There are cases when domain names have become “cramped” for blogs, and this also happens in the case of an increase in the number of blogs on one domain. When searching for a domain name, it is often suggested to create a domain containing the current year. Do not use such names for your blog if you plan to keep it for more than one year. In general, try to avoid names that may become obsolete in the future.
You can still find many blogs and sites on the net with completely idiotic and meaningless domain names. For some reason, their owners are sure that the domain does not play an important role in the fate of an online resource. To avoid mistakes when choosing a domain, consult with two or three reliable friends. It is worth talking with people of other cultures, nationalities, perhaps for them the domain name will mean something else. It is important to check if this domain was registered before you. Sometimes spammers, having used domain names, refuse them, and such names are banned by Google. On the other hand, domains that have already gained a good reputation are also being sold.